Sample business reply letter regarding high price

Dear Sir

Thank you for your email on _________________________. We are indeed sorry you find our price too high. Our,quoted price leaves us with only a small profit and if it were not for the large orders we receive from a number of our regular customers, we could not have quoted for supplies even at that price.

Our price already makes full allowance for large orders and, as we are sure you know, we operate in a highly competitive market in which we have been forced to cut our prices to the minimum. We appreciate how you yourself are placed by your long-term contracts and wish we could help, but unfortunately cannot do so by lowering our price. We should welcome you as one of our customers and, despite our inability to offer you a lower price, still hope you will give us the opportunity to do so.

Thank you


Yours faithfully



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