Business circulars have assumed great importance due to the sudden changes of business premises on opening of a new branch or furnishing of the details of the new materials to be sold to the customers, and so on.
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The circulars are not addressed to one person but they are as a rule addressed to the customers as a class. Therefore, it is very necessary that these letters should be drafted very carefully.
There are informative circular letters that provide information with regard to any new branch opened anywhere or new arrivals of goods, etc. The trade circulars are meant to persuade the customers to visit the business concern and buy the goods. Thus circulars may specify any change in the personal working in a business house. All these circulars require a great caution and attention which have to the resorted to in their form of drafting.
ADVERTISEMENTS:
Sample 1
Dear Sirs,
Keeping in view the difficulties of many customers we have decided to open a Branch of our studio at the ____________________ . Thus, hereinafter the customers may visit both the Studios which will carter to their needs. Expert photographers will be at the services of the customers at the new studio. Our new manager of the studio at the _________________ plaza will be very much pleased to welcome you and render services that are expected of him.
Yours faithfully,
ADVERTISEMENTS:
Sample 2
Dear Sir,
We have great pleasure in announcing the fact that our two firms______________________________, and _________________________________carrying business separately heretofore in their respective premises, will be amalgamated soon under the title of _______________________________, Private Limited. The new premises of the above firm shall be shifted to the new more commodious premises situated in __________________________________, and its address will be as follows
Address
__________________________________
__________________________________
__________________________________
ADVERTISEMENTS:
We are certain that the amalgamated concern will be better able to serve the customers hereafter who will be looked after well.
Yours faithfully,
Sample 3
Dear Sir,
A new book entitled ‘_____________________________ will be on sale within a week or so which is a very sound proposition to earn a lot of profit by its sales. The author of book happens to be a learned person who has vast experience of this line. He is well-acquainted with the technique of different types of letters written by every individual may he be a business man, a student, a child, youth thirsting for a new romantic environment or a scholar yearning for something new.
The book caters to the need of one and all. Yet this is a small book containing all sorts of correspondence. Every businessman is sure to gain considerable knowledge as it is help in drafting letters. Please fill in the form and inform us about your need and we will send to you’re your requirement per V.P.P. and the postal charges shall be borne by us. We hope to allow considerable discount on every book sold to the book-sellers all over the country.
Yours faithfully,
Sample 4
Dear Sirs,
You will be glad to learn that keeping in view the requirements of the various concerns dealing in steel material; we have brought out new steel-plates that are required for various purposes in various factories producing iron and steel goods. Furthermore, we have started manufacturing the steel roads which are used in building operations in _____________________________ and various big cities of the country-nay everywhere.
These new items will revolutionize the processes of construction in the country and, therefore, we hope that you will place orders with us about your immediate requirements. A form is enclosed herewith. You are required to fill it. The ordered goods will be reaching you very shortly.
Yours faithfully,